Hairless Dog Brewing Company, America’s First 0.0% ABV NA Craft Beer, Reveals Dry January® Survival Kits with Remastered Flavors

MINNEAPOLIS, 22 December 2021 / PRNewswire / – January dry® continues to gain popularity among the “sober curious” looking to experience the alcohol-free lifestyle. To help those who want to try it, Hairless Dog Brewing Company has unveiled its Dry January Survival Kits. Prices start at $ 20 and includes your choice of three varieties and merchandise of Hairless Dog 0% ABV NA Craft Beer. To order, visit:

Unlike competitors in the category who brew their NA beers with alcohol and then remove the alcohol (a process that leaves up to 0.5% alcohol behind), Hairless Dog Brewing Company invented an innovative brewing process in which alcohol is never introduced, making it the country’s first 0.0% ABV NA craft beer.

Co-founder of Hairless Dog Paul pirner, one of the founding members of the newly formed Adult Soft Drink Association, says, “The dry month of January is no longer a month when you have to suffer with lifeless NA drinks. With our partners from ANABA, we are revolutionizing the industry and proud to offer a real craft drink at 0.0% ABV, truly NA. As a former home brewer, it’s important to me that Hairless Dog delivers the full craft beer experience – from the pouring to the mouthfeel to the flavor. We invite everyone to give Try Us – whether you’re a designated overnight driver, challenging yourself to drink less or no alcohol for a month, or adopting an alcohol-free lifestyle. Our Survival Kits are a fun way for people to participate in Dry January with great NA beer and cool gear too. “

The New Year also brings improved recipes for the company’s flagship beers – Citra lager, Indian Pale Ale, and Black Ale – and updated packaging designs.


Hairless Dog Brewing Company
Hairless Dog is the first brand of craft beer in the United States with 0.0% ABV, making products in which alcohol is never introduced. Our beers are cutting edge so you celebrate an active social life while making healthy choices. Whether you still love traditional beers, but sometimes don’t want alcohol, or work from home, are pregnant, are a first-responder on call, or have just left the alcohol behind. for better health. Hairless Dog is here to please you with 0% alcohol and 0.0% regrets. For more information, visit


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